Chapter 8. How to Use AI Without Losing Your Voice
Use Artificial Intelligence as a Tool, Not an Excuse We’re living in a moment where AI is so deeply integrated into the creative space that, if we’re not careful, we might stop creating and start simply accepting whatever the machine suggests. And in radio, that’s a surefire way to lose your direction. Let’s be clear from the beginning: AI is a tool. A powerful one, yes. Surprising, too. But it should never replace your point of view, your style, or your judgment. This chapter is all about how to make the most of AI without letting it steal your voice—literally and metaphorically. VIDEO SNEAK PEEK: What Can AI Do for a Radio Station? Speed: Quickly drafts texts, scripts, intros, or closings. Versatility: Can write in different tones, for various audiences or formats. Consistency: Helps maintain a coherent editorial line. […]